I was part of a design team at Red Antler to create and design a new brand: Allbirds. Allbirds uses premium natural materials to make the world's most comfortable shoes for life's everyday adventures. I worked on designing the brand system/identity and setting the tone in art direction for Allbirds.
Creative Director: Simon Endres
Team: Stinne Wilhelmsen, Lauren Sheldon, Tran Huynh
Photography: Henry Hargreaves, Suzanne Saroff
See the full case study on redantler.com