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Brand concept for Kandu, a kid-first gaming and app company. Kandu is the next beloved kids’ company for this generation and beyond, meeting kids wherever they are and empowering them to connect, create, and collaborate through play. The emerging identity was alive, breathing and ready to explore. I was responsible for the development of the final identity and further art direction.

Studio: Red Antler
Creative Director: Simon Endres
Design Director: David Ricart
Designers: Jess Yan, Stinne Wilhelmsen






A major part of the brand was the GU, the Great Unknown, where anything is possible.These textures, enlarged and cropped, were used on marketing material and digital collateral.