Google Creative Lab had the opportunity to work on the YouTube brand refresh. I worked within a small team to design a new logotype with custom characters, as well as a new play button with a fresh red.
The final logo was refined by YouTube internally.
The final logo was refined by YouTube internally.
Agency: Google Creative Lab
Team: Steve Rura (Creative Lead), Glenn Cochon (design), JR Schmidt (animation), Suzanne Chambers (production)
Team: Steve Rura (Creative Lead), Glenn Cochon (design), JR Schmidt (animation), Suzanne Chambers (production)
